Charlotte, NC – O. R. Colan Associates, LLC (ORC) is pleased to announce the hiring of Chris Haid as the Director of Marketing and Communications.

In this newly created role, Mr. Haid will oversee the marketing and proposal departments and work with ORC’s leadership team to establish goals and develop strategies. He and his team will provide brand management and support services for the company.

“We are excited to add Chris’s expertise to the organization,” said Steve Toth, President and COO of ORC. “His diverse skill set will be beneficial for us as we continue to grow and try to find new ways to differentiate ourselves from our competitors.”

Before joining ORC, Mr. Haid spent 19 years with Hendrick Motorsports and served in marketing leadership, operations, and service roles.